My New Talk

Presented byChris Garbe
4m

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Summary

Here's a 100-word summary: I discovered the key to successful digital marketing while building Growth Corner Marketing from the ground up. Through my hands-on experience with local businesses, including transforming my father's insurance agency, I identified three critical pillars that drive real results: lead generation, lead conversion, and increasing customer lifetime value. When I implemented these strategies for Local 1 Insurance, we saw immediate improvements across all metrics - organic search increased, referrals grew, and user engagement skyrocketed. Most importantly, I learned that combining strategic design with psychology principles creates a powerful framework for sustainable business growth. It's not just about attracting customers; it's about building lasting relationships that drive long-term success.

Key Takeaways

  1. Growth Corner Marketing increased a client's organic search traffic and reduced bounce rates through keyword audits and website optimization using the GoHighLevel platform.

  2. The business currently generates $300 monthly revenue from 2 clients and aims to scale to 8 customers by August 2023 while focusing on three core services: lead generation, lead conversion, and increasing customer lifetime value.

  3. The founder leveraged psychology background and experience from Dragonfly Studios and In House internship to create strategic design choices that help local businesses convert leads into customers.

  4. The company's case study with Local 1 insurance agency demonstrated improvements across multiple metrics including increased page views, longer average time on page, and enhanced social media referrals.

Action Items

  • 1

    Based on Chris's presentation about Growth Corner Marketing, here are 4 specific action items:

  • 2

    Schedule 3 discovery calls with local Long Island insurance agencies within the next 14 days to replicate the success from the Local 1 case study

  • 3

    Create a detailed SEO keyword audit template based on the Local 1 success metrics, documenting the exact process that led to increased organic search

  • 4

    Submit LLC formation paperwork by the end of this month, including registering for an EIN and opening a business bank account

  • 5

    Build 2 automated email nurture sequences in GoHighLevel specifically for insurance agencies - one for new leads and one for existing clients to increase customer lifetime value

Transcript

Hi. My name is Chris Garvey, and I am the founder of Growth Corner Marketing. And I'm super excited to be talking to you today about, what it exactly is. And so first, a little bit about me. I'm a psychology major. I'm from Long Island. I'm on the hockey team at Middlebury, and I've been having a great time ever since. And so my work experience, essentially, as you can see on the left here, I had a cool opportunity to intern for a startup called In House, which took brand makers, pop stars, athl...

Chris Garbe

Chris Garbe

Founder of Speaker Suite | Builder | Leader

About

Psych major who discovered speakers lose 90% of their impact to memory science. After a year playing semi-pro hockey in Paris (and perfecting my baguette game), I combined my psychology background with AI obsession to solve it. Former special ed teacher who knows every mind learns differently. Now in Valencia, building AI tools that help speakers' wisdom stick. Into LLMs, voice synthesis, computer vision - basically anything that turns one talk into lasting impact. I'm a creator and builder at heart!

Areas of Expertise

AI StrategyLeadershipMarketingTechnology

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